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Thursday, April 26, 2007

Town is first to spike sales of new drink

It comes in flavors that sound like lip gloss, in bottles that look like nail polish, and it tastes a bit like candy. And now the new mini-bottle malt beverage Spykes -- controversial on grounds it is marketed to teens -- is banned in West Bridgewater.

The community may be the first in the nation to prohibit sales of the sweet alcoholic drink. Anheuser-Busch, the manufacturer of Spykes, said this week it knows of no other community that has imposed a ban.

West Bridgewater selectmen voted this month to ban Spykes in bars, restaurants, and liquor stores. They are also urging area towns to enact similar bans, and they have contacted the state attorney general's office in hopes of banning the drink statewide.

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