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Wednesday, January 16, 2013

Global Actions

Key Recent Milestones:

· Mexico: Global Actions presented a drink driving awareness training to Erica Alonso, the wife of Puebla’s Governor. Mrs. Alonso signed a memorandum of understanding to expand the drink driving training program throughout the state.

Global Actions in Focus: Mexico Tequila Chamber Meeting

tequila1small.jpgGlobal Actions recently met with the National Chamber for the Tequila Industry in Guadalajara, Jalisco.

Approximately 30 members of the tequila chamber attended the event that was chaired by the National Chamber’s Eduardo Orendain.

ICAP’s Regional Coordinator for Latin America Denise Bussio discussed the WHO Global Strategy to Reduce the Harmful Use of Alcohol. Her presentation included a step-by-step guide on best practices for developing an intervention program. Bussio addressed questions such as how to choose a target group, and showed samples and best practices from different intervention programs.

tequila2small.jpg“Attendees showed interest and motivation to move forward,” said Global Actions Country Manager Mariana Guerra Rendon. Guerra Rendon presented Global Actions’ drink driving project in Puebla, followed by a question and answer session.

ICAP also met with Tequila Chamber director Franciso J. Soltero, who spoke about the history and goals of the chamber. Another round of Q&A gave Global Actions the opportunity to discuss ICAP’s expertise in developing intervention programs.

What’s Happening Next:

· Brussels: ICAP is planning the seminar Noncommercial Alcohol in Three EU Countries to be held February 20, 2013 at the European Parliament. The event will feature research findings from Poland, Latvia, and Estonia, and address policy implications of the unrecorded alcohol sector related to public health, trade, and state revenue.