Leigh Holmwood
Guardian Unlimited Thursday January 3, 2008
ITV1's exposé on binge drinking failed to deliver in the ratings last night, January 2, mustering just 2.6 million viewers.
The Truth About Binge Drinking, in which former pop star Michelle Heaton embarked on an alcohol spree to demonstrate the dangers of too much booze, pulled in an average audience share of 11% share across 90 minutes from 9pm, according to unofficial overnights.
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