Aims

To support the free and open dissemination of research findings and information on alcoholism and alcohol-related problems. To encourage open access to peer-reviewed articles free for all to view.

For full versions of posted research articles readers are encouraged to email requests for "electronic reprints" (text file, PDF files, FAX copies) to the corresponding or lead author, who is highlighted in the posting.

___________________________________________

Tuesday, August 20, 2013

Drinkaware 2012 report reviews impact of activities - but will health groups be convinced?

 
The industry funded alcohol education charityDrinkaware has released a 2012 impact report, detailing its recent activities and reported impacts on target groups. Report here (pdf).
 
Drinkaware's existence not surprisingly divides opinions; some health groups are sceptical of indsutry led intiatives, or raise concerns over a policy focus on education based approaches. Earlier this year anindependent audit gave Drinkaware a mixed review of its impact over recent years.
 
Regardless, Drinkaware have the lion's share of the 'alcohol awareness market' with a far greater web presence than say the NHS Choices alcohol pages. The report highlights four million people visited the Drinkaware website in 2012 and front-line public services used 1 million of their factsheets, unit and calorie wheels and unit measure cups.  > > > >  Read More