Key Recent Milestones
Channel Research has released a mid-term evaluation of Global Actions, capturing information learned to date from the initiatives to improve development and implementation of initiatives over the next two years. The Channel Research report includes the following key findings:
· The initiatives have been effective and efficient due to ICAP’s coordination with local stakeholders and Global Actions country managers;
· The approach is relevant and builds on the interests of local institutions and industry representatives to promote responsible consumption of beverage alcohol;
· The initiatives’ extent of influence is attributed to locally targeted efforts that make responsible positions on social issues attractive to stakeholders;
· Knowledge is disseminated in a targeted, timely manner;
· The Noncommercial Alcohol initiative has already achieved impact through quality data and high public interest in beverage alcohol regulation; and
· Self-Regulation and Drink Driving initiatives are aligned with good practice standards and should achieve impact in a three-year time frame. For more about the mid-term evaluation, please visit www.global-actions.org.
Global Actions in Focus: Self-Regulation in Argentina
The fifth Red Latinoamericana de Organismos de Autorregulación Publicitaria (CONARED) meeting will take place on September 14-16, hosted by CONARP, the Argentinean advertising self-regulatory organization. CONARED will feature speakers from the World Federation of Advertisers (WFA), the International Chamber of Commerce (ICC), and Autocontrol of Spain, with the goal of sharing international best practices and strengthening existing self-regulatory practices. The meeting will be attended by representatives from self-regulatory organizations (SROs) in four Global Actions countries, Brazil, Colombia, Mexico, and Argentina, as well as representatives from Chile, El Salvador, Paraguay, Peru, and Uruguay. ICAP, WFA, and the Argentinean Chamber of Advertisers (CAA) will also bring together stakeholders at the event for a meeting on self-regulation.
What’s Happening Next
· China: September 16-18, Drink drive training workshop for local staff in Xi’an, followed by an enhanced enforcement workshop for traffic police September 21-22. Similar workshops will take place in Nanjing on September 20-22 and September 24-25.
· Nigeria: September 20-21, Capacity-building program for the Lagos-Apapa intervention. · Mexico: September 28-29, Drink drive summit in Mexico City.
· Ukraine: World Federation of Advertisers (WFA) will be participating in a self-regulation conference in Kiev on September 30.
