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Wednesday, May 19, 2010

Media and advertising influences on adolescent risk behaviour

When we are looking for factors that change behaviour we can look inside the individual for personal characteristics that make people vulnerable to engaging in risky behaviours and we can look outside the individual for features of the environment that encourage these behaviours.

This article briefly examines the way the media may influence the development of risky behaviours (e.g., drug use, sexual behaviour) in young people.

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