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Tuesday, November 27, 2012

Alcohol pricing

We will introduce a minimum unit price for alcohol.

The availability of cheap alcohol has been a key contributing factor in the development of this country's binge-drinking culture.

The government will no longer tolerate the sale of heavily discounted alcohol which leads to irresponsible behaviour and unacceptable levels of crime and health harms.

Alcohol has been so heavily discounted that it is now possible to buy a can of lager for as little as 20p and a two litre bottle of cider for £1.69  

Reduce alcohol consumption

Minimum unit pricing will tackle the issue of excessive alcohol consumption and heavily discounted alcohol sold in supermarkets and off-licences. This approach aims to reduce alcohol consumption and curb practices such as 'pre-loading' before a night out.

We will consult on this proposal and a ban on multi-buy discounts in the forthcoming months. We will update these pages when more information is available.   > > > >   Read More