News Release - Alcohol and malt liquor availability and promotion higher in African American inner cities Study begs questions of inner city health
MINNEAPOLIS / ST. PAUL (April 2, 2008) – It appears that living in a poor neighborhood with a high concentration of African Americans is associated with greater alcohol availability and promotion – especially malt liquor – according to a recent study by University of Minnesota researchers.
The study found that poor neighborhoods with high concentrations of African Americans had higher homicide rates and significantly greater numbers of off-premise alcohol outlets, 40-ounce bottles of malt liquor in coolers, and storefront ads promoting malt liquor than other neighborhoods. Researchers also found that the average price of a 40-ounce bottle of malt liquor was $1.87, or less than a gallon of milk.
Malt liquor is a concern in inner cities because of its cheap price, high alcohol content, association with heavier drinking, and its link to aggressive behavior that can result in public safety issues, said Rhonda Jones-Webb, Ph.D., associate professor in the School of Public Health and principal investigator of the study. The cheap price of malt liquor also makes it especially available to inner-city youth, she added.
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