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Friday, November 9, 2007

Law Would Ban Alcohol Ads from New York Public Transit


Beverage World
Friday, 09 November 2007

NEW YORK: A group including Marin Institute, the national alcohol industry watchdog group, New York State Assemblyman Felix Ortiz (D-Brooklyn), a group of students from Hunter College, City University of New York, and Bruce Carmel of the Brooklyn youth development nonprofit, Turning Point, called this week for an end to alcohol and tobacco advertising on New York's public transit systems.

"New York City is a world class city and a leader in so many ways; but when it comes to protecting its youth from being targeted by the alcohol industry, the Big Apple is falling behind," said Michele Simon, research and policy director at Marin Institute.

"Our public transit systems are not the appropriate places for alcohol or tobacco products to be displayed," stated Ortiz. "Young people and teens travel these systems regularly and we know that they are negatively affected by these images." Ortiz introduced two bills in Albany to outlaw alcohol and tobacco ads on New York mass transit facilities. The legislation also imposes fines against advertising companies who violate the new policy.
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