(issued Tuesday 08 Sep 2009)
In a bid to tackle the soaring cost of alcohol-related harm, particularly in young people, the BMA is calling for a total ban on alcohol advertising, including sports events and music festival sponsorship. In addition, the BMA is calling for an end to all promotional deals like happy hours, two-for-one purchases and ladies’ free entry nights.
The new BMA report, “Under the Influence”, launched today (Tuesday 8 September 2009) also renews the call for other tough measures such as a minimum price per unit on alcoholic drinks and for them to be taxed higher than the rate of inflation. . . . . . .
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