Aims

To support the free and open dissemination of research findings and information on alcoholism and alcohol-related problems. To encourage open access to peer-reviewed articles free for all to view.

For full versions of posted research articles readers are encouraged to email requests for "electronic reprints" (text file, PDF files, FAX copies) to the corresponding or lead author, who is highlighted in the posting.

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Tuesday, May 29, 2007

Can “Fairly Simple Policy Changes” Reduce Underage Drinking?

The New York Times cites a new study showing that alcohol ads encourage teen drinking – but did the paper actually look at the study? Beer ads were less correlated with teen alcohol interest than playing sports. Um, should we ban sports?

Simplification, as a scholarly vice, lies next to outright falsification, and when it comes to tackling the problem of underage drinking, nothing is more tempting than a simple fix. Banning, curbing, or otherwise regulating alcohol advertising has an international appeal, with each new study bringing, in the minds of those who would do the banning, the final piece of proof.
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