This report—a companion piece to in-depth information on our Web site—has a dual purpose. First, it describes our contr ibution to creating a culture of responsible alcohol consumption—what we call Our Thinking About Drinking strategy. This is our most signif icant corporate responsibility issue and we explore it here in some detail. Visit our Issues Forum (www.ourthinkingaboutdrinking.com) for more information on alcohol issues, and join in the conversation on responsible drinking.
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