Chaired by former Australian of the Year and children's health advocate Fiona Stanley, the independent Alcohol Advertising Review Board was launched in Perth on Friday, promising to hold advertisers to account for what it says is a growing problem of alcohol abuse across the nation.
The independent body is made up of health professionals and related groups, and supported by the McCusker Centre for Action on Alcohol and Youth (MCAAY) and Cancer Council Western Australia.
MCAAY director Mike Daube said it would counter the industry-based Alcohol Beverages Advertising Code, which he claimed wasn't doing enough to curb excessive drinking and exposure to children. > > > > Read More