Aims

To support the free and open dissemination of research findings and information on alcoholism and alcohol-related problems. To encourage open access to peer-reviewed articles free for all to view.

For full versions of posted research articles readers are encouraged to email requests for "electronic reprints" (text file, PDF files, FAX copies) to the corresponding or lead author, who is highlighted in the posting.

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Wednesday, August 24, 2011

'New media, new problem'-children exposed to online alcohol marketing says Alcohol Concern


A new report from Alcohol Concern looks at how children and young people are at risk of being exposed to alcohol marketing and pro-drinking messages via the internet. Download New Media, New Problem

'The report reveals the growing importance to alcohol companies of social networking sites (SNSs) like Facebook and video sharing sites such as YouTube as a means of promoting their products, and the inadequacies of online age verification pages aimed at preventing under 18s from accessing content intended for adults.

It also highlights the frequent practice of users of SNSs posting pictures and descriptions of themselves drinking and being drunk, and asks why so many of us choose to publicise our alcohol consumption in this way.' > > > > Read More