Aims

To support the free and open dissemination of research findings and information on alcoholism and alcohol-related problems. To encourage open access to peer-reviewed articles free for all to view.

For full versions of posted research articles readers are encouraged to email requests for "electronic reprints" (text file, PDF files, FAX copies) to the corresponding or lead author, who is highlighted in the posting.

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Friday, March 4, 2011

The Seven Key Messages of the Alcohol Industry



The alcohol and tobacco industry sell products that can be dangerous to our health. For this reason, governments take action by, for example, raising taxes, enforcing age limits, prescribing warning labels and restricting advertising and sponsoring.

Literature shows that the “industry”—the alcohol and tobacco companies—have traditionally
worked closely together, sharing information and concerns about regulation. They have used similar arguments to defend their products in order to prevent or delay restrictions being placed on them (Bond, et al. 2010).

The intention of this brochure is to inform professionals about the attempts made by the alcohol industry to influence alcohol policy
globally and to subsequently arm them against the industry’s methods to prevent effective policies from being made.

If you have comments regarding this brochure or examples of the alcohol industry’s lobbying practices please send them by email to the
European Centre for Monitoring Alcohol Marketing (EUCAM).



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